Privacy Policy

Thank you for visiting the LIFEFORM® website. This policy explains how we collect, use, and protect your personal information, including specific disclosures regarding SMS communications and third-party data sharing. By using this site, you agree to the practices outlined below. We may update this policy, and any changes will apply going forward, not retroactively. We encourage you to review this policy regularly to stay informed about how your information is used.

Note:  This privacy policy applies only to: LifeformChairs.com, ShopLifeformChairs.ca and ShopLifeformChairs.com websites – hereafter referred to as “Our Websites”. Please review the privacy policies of any other websites you may visit through links on our site.

Information We Collect

When you visit our websites, you may voluntarily provide personal information such as:

– Name, postal address, email address, and phone number

– Credit/debit card information and billing details

– Shipping information for purchases, including recipient details

– Purchase history

We use this information to fulfill your requests, such as processing orders or adding you to our mailing list with your consent.

Cookies and Tracking Technology

We may use cookies and tracking technologies to improve your experience on Our Websites. These tools help us gather information about your device, browser type, operating system, and website interactions, such as:

– The type of device (computer, mobile phone, etc.)

– Your IP address, URL history, and browsing behavior on our site

– Pages viewed, search terms, and time spent on our site

Cookies allow us to personalize the site and enhance your experience. Cookies do not collect personal information unless you provide it directly. You can disable cookies via your browser’s settings if you prefer not to use them.

SMS Abandoned Cart Disclosure

We use cookies to help track items in your shopping cart, including when you have abandoned your cart. This information may be used to determine when to send you cart reminder messages via SMS. By opting in to SMS notifications, you agree to receive these messages regarding abandoned carts.

Information from Mobile Devices

If you access Our Websites via a mobile device, we may collect additional information such as:

– Location data

– Unique device identifiers

– Mobile operating system and browser type

This information helps us provide location-based services and personalized content. You can typically disable location services in your device settings.

Use and Sharing of Information

We do not share your personal information with unrelated third parties except in the following circumstances:

– As required by law

– For fraud prevention or investigation

– To protect against unauthorized transactions

In these cases, information is not shared for marketing purposes.

SMS Opt-In and Third-Party Data Sharing

We do not share your SMS opt-in data or consent status with nonaffiliated third parties for any non-service-related purposes. SMS consent is used strictly for service-related communications, and your consent status is protected in accordance with carrier guidelines and data privacy laws (e.g., GDPR, CCPA). 

Retargeting and Advertising

We work with third-party ad networks to manage our advertising on other sites. These partners may use cookies and web beacons to collect non-personal information about your browsing activity. This allows us to show you targeted ads based on your interests.

Data Security

We take the security of your personal information seriously. Only authorized personnel who have agreed to keep information confidential have access to it. We use firewalls and encryption to protect sensitive data, including credit card information.

You can opt out of receiving emails or newsletters at any time.

Contact Us

If you have any questions or concerns about our privacy policy, please contact us at:

LIFEFORM® Furniture Manufacturing Inc. 

8018 – 11500 35th Street SE  

Calgary, AB. T2Z 3W4 Canada  

info@lifeformchairs.com

403-720-3963 or Canada and USA Toll Free 800-661-8568